Nissan Philippines Inc. (NPI) continues to set the standard for the local truck segment as the NP300 Navara was named Truck of the Year Philippines (TOTY-P) 2015 by the Car Awards Group Inc. (CAGI), the countryâ€™s premier automotive award giving body.
â€¨The TOTY-P, along with the Car of the Year Philippines (COTY-P) award, is an annual recognition given by the CAGI for the top vehicle of its class. The award is given after all contending vehicles undergo a rigorous screening process, touching on points such as price, comfort, features, and performance on the technical tests. This is in line with CAGIâ€™s goal of providing the automotive consumer with the best information available regarding the many excellent products available on the automotive market.
â€œEarlier this year, Nissan declared the beginning of the â€˜Truck Warsâ€™ by launching the NP300 Navaraâ€ said Antonio Zara, NPI President and Managing Director, â€œIt has been a very exciting time for the pick-up truck segment, and we are proud to say that we have emerged victorious in this battle. Thank you to the CAGI members for this recognition.â€
The NP300 Navara bested other manufacturers by being the first and only vehicle in its segment to deliver unmatched riding comfort from its multi-link suspension system. In addition, the NP300 Navara also features NASA-inspired Zero gravity seats for better ergonomic support to reduce driving fatigue. This system ensures a smoother ride, bringing a car-like level of comfort to the pick-up segment.
Adding to the driving pleasure of the NP300 Navara are the reduced turning radius, highlighting dynamic agility and maneuverability in all kinds of terrain, an improved fuel efficiency over its predecessor, and a selection of electronic driving aids that provide a welcome boost in safety and control. These include technical driving tools such as Hill Descent Control, Hill Start Assist, Traction Control, and Vehicle Dynamics Stability Control.
In addition to winning Truck of the Year Philippines 2015, Nissan Navara was also declared the Best 4×2 Pick-up during the ceremony. Adding to Nissanâ€™s triumph was the Nissan Juke winning the Best Subcompact Crossover SUV category for the Nissan Juke. The new Nissan Juke was introduced to the local market during the companyâ€™s second anniversary celebration last month, capturing the attention of the motoring public with its bold new design as well as sub-million peso price tag.